CONNECTIONS ACADEMY : THE SHOW
Season 1
Brand Campaign
To make online school feel like home (literally) we gave Connections Academy, a K-12 online public school by Pearson, the ultimate teen sitcom makeover. Forget cafeteria mystery meat and itchy uniforms—we turned online learning into must-see TV that made parents and kids actually want to hit 'subscribe.' The result? 45,000+ enrollments from new students and families who discovered that education doesn't have to be one-size-fits-all to fit perfectly.
CONNECTIONS ACADEMY : SEASON 2
The spots performed so well, we brought back the entire cast again for a second year to launch Connection's Academy's Career Readiness Program. Spots below.
ACDs: Scott Mendlinger, McKailey Carson, Clancy Fink, Sergio Falvo
Creative Director: Alex Mangione
CCO: Rob Lenois
Production: Golden LA // Director: Martina Magorin Borg // DP: Matthew McCann // Editor: Connor O'Neill @ Nomad Edit // Music & Theme Song: Future Perfect // Color: Brennan Barsell