WINGSTOP SOCIAL​​​​​​​
I lead a team that runs all of Wingstop's social handles across organic and performance. Scroll through some of our recent greatest hits below:
TOP CONTRIBUTOR
In 2023, social was the highest contributor to brand awareness for Wingstop, surpassing National TV.

+6%
Increase in organic social engagement across platforms
-32% CPO
Decrease in cost per order over 2 years
50%
Increase in ROAS over 2 years